This is who we are

On the surface we specialize in high-quality, short-run printing on tight deadlines, but what we really do is take unusually good care of people. Most businesses spend a lot of time, money, and energy trying to convince people that they value their customers, but we just spend our time, money, and energy doing really great work in support of the people we serve.

This approach seems to be working because we have wonderful, long-term relationships with the people we serve…and they believe so strongly in what we are doing that they invite us into their businesses and civic organizations to share our views on service, leadership, and gratitude with their people.

Powered By Humanity

Our CEO wrote a free ebook about his unusual business ideas that has been downloaded thousands of times by people all over the world.


Click here to download your copy

The Team

Geoff Welch, CEO & Co-Owner

A husband, father, and accidental entrepreneur, Geoff is committed to making Fairbanks a better place to live and work. Geoff is routinely called upon to share his perspectives on business, leadership, and gratitude with audiences across the state, and you can get some insight into his irreverent ideas by watching his TEDx talk about Date-Line’s Thanks Fairbanks project, or reading his free eBook for people who are pursuing their very best work and building lives that matter. Geoff also serves on the board of directors for the Greater Fairbanks Chamber of Commerce, facilitates their Leadership Fairbanks program, and plays drums once or twice a month at Friends Church.

Travis Lewis, Co-Owner

The son of founders Terrell & Linda Lewis, Travis has been connected to Date-Line for most of his life. Travis is an avid runner and has completed a number of marathons and ultra marathons in recent years. Date-Line’s resident technician and direct mail guru, Travis also has a reputation for telling corny jokes and making up silly lyrics (a la Weird Al) to the songs that play in the shop. Travis is an active Rotarian – his club’s 2017 Rotarian of the Year – and was the race director for the 2014 and 2015 Chena River Runs.

Ashley Swibold, Operations Manager

Wise beyond her years, Ashley is the kind of person that makes the people around her better. She is a dancer, a world-traveler, and a self-sufficient “Mrs. Fix-it,” who is committed to encouraging and serving the customers and coworkers with whom she spends her days. Her technical skills are trumped only by her humanity, which makes her a perfect fit here.

Rhonda Beal, Problem Solver

Armed with impressive organizational skills and a keen attention to detail, Rhonda keeps things running smoothly around here. She works behind the scenes with infectious enthusiasm to ensure every customer is treated unusually well and the team (especially Geoff and Travis) is pointed in the right direction. Rhonda is a storyteller, animal lover, and self-professed “fan-girl” who is perpetually excited about a TV show, book, or something her cat did that morning.

Melinda Degnan, Problem Solver

Melinda never ceases to amaze us with the amount of contagious joy she is able to harness. A wife, mother, and former Marine, Melinda’s optimism, work ethic, and desire to take unusually good care of people make her a delight to work with…even when she is humming Christmas music in June.

Andrew Martinson, Problem Solver

In addition to quietly lowering the average age of the team – by a lot – Andrew is known for taking initiative and never flinching away from hard work. His sense of humor and temperament make him a perfect complement to the cast of characters he works with each day. When he’s not making things better around the shop he can often be found working on his vehicle, playing video games, or (maybe) finishing his homework.